Introducing The New Leica CL!

 

Leica has expanded their APS-C offerings with a new interchangeable lens mirroless system camera: the Leica CL, as well the Elmarit-TL 18mm f/2,8 pancake lens.

With similar specifications to the recently-launched Leica TL2, the CL trades in the pure modern unibody design of the TL2 for more iconic Leica styling. Still sporting the same 24 megapixel APS-C sensor, Maestro II processor and L mount, the CL features a more classic body design with three rear buttons and directional pad like its big brother, the M10. And, instead of needing an add-on EVF, the CL has one built-in, with the same specs as the add-on Visoflex (Typ 020) that’s used on the M10 and TL2.

 

The CL is slated to start shipping by the end of 2017 and is priced at $2,795. Leica will be offering two CL kits as well.. For those wanting the smallest possible package, the CL Prime Kit includes the new 18mm f/2.8 Elmamrit-TL pancake lens, which was also announced today, for $3,795. For those wanting the convenience of a standard zoom the CL Vario Kit comes bundled with the 18-56mm Vario-Elmar-TL for $3,995. Both kits represent a decent savings over buying a la carte, $295 and $450.The CL and both CL kits are now available for pre-order at Leica Boutique BCC. To pre-order, give us a call 201-664-4113 or stop by the store anytime.

 

 

 

Leica’s 100th Anniversary

In the year 1914, the world welcomed the creation of the 35mm photography as Oskar Barnack created the very first Leica, the Leitz Camera. This year marks Leica’s 100th year and their centennial looks to be a fantastic year. Recently Dr Andreas Kaufmann, chairman of the Supervisory Board and majority shareholder at Leica Camera AG, summarised the history of Leica: “No other brand has so crucially shaped and influenced the past 100 years of photography like Leica has – by continuing to provide photographers with the best tools and superb lenses to match them. For this reason, it is only logical that we will be celebrating our centennial with numerous renowned photographers from around the globe and shining a spotlight on their work.”
Alfred Schopf, chairman of the Executive Board at Leica Camera AG, announced a range of product highlights that will accompany the celebrations of Leica in the centennial year. ‘That Leica today, as in the past, is still synonymous with high-end, handmade products, iconic design, technical innovation and better pictures will be confirmed by the selected products we will be presenting in the course of our centennial year.’ This campaign will be accompanied by a series of cultural projects, photography exhibitions and competitions, book presentations, and a special issue of LFI with the title ‘100 years of Leica photography’.
Another exciting highlight of the centennial year is the relocation of Leica Camera AG to the new, ultra-modern factory in the Leitz Park in Wetzlar, Germany. The official opening will be May 2014.
We congratulate Leica on their 100th year and look forward to the future!